
Phycocyanin
The naturally vivid blue protein-pigment found in spirulina. In BlueFizz, it anchors an active-wellness story centred on hydration, antioxidant support and recovery-minded routines.
Inside Vital Vega
The ingredient edit
Each ingredient has a distinct role in the Vital Vega range. Explore the story behind the colour, character and wellness focus of every formula.

The naturally vivid blue protein-pigment found in spirulina. In BlueFizz, it anchors an active-wellness story centred on hydration, antioxidant support and recovery-minded routines.

The green pigment at the heart of plant life and the signature character behind GreenFizz's fresh-from-within daily ritual.

A naturally occurring antioxidant found in the body, presented in GlowFizz as the primary beauty-from-within and antioxidant-support hero.

A naturally vibrant botanical celebrated for its deep indigo-violet character. It gives the GlowFizz story its elegant botanical identity and supporting antioxidant positioning.

A familiar B vitamin that complements GlowFizz's beauty-nutrition focus and everyday hair and skin support positioning.

A naturally occurring red-orange carotenoid and the antioxidant-led hero in PrimeFizz, paired with iron, vitamin B12 and vitamin D3 for broader daily wellness.
Phycocyanin structure by Mitchso (CC BY-SA 4.0); butterfly pea flower by Apurv013 (CC0); astaxanthin microalgae image by Anatoly Mikhaltsov (CC BY 4.0); chlorophyll leaves by Rosendahl (public domain); glutathione model by Ben Mills (public domain); biotin model by Jynto (CC0). Sources: phycocyanin, leaves, glutathione, butterfly pea, biotin, and microalgae.